Posted on October 12 2016
Millenials are obsessed with pictures. Taking them, posting them, 'liking' them, 'sharing' them and 'filtering' them. With the rise of social media as unarguably one of the most dominant forces of culture today, pictures have taken on new prominence in society. Sure you can post a written status to Facebook or Twitter, but the old adage of 'a picture tells a thousand words' has never been more true. The extreme popularity of Instagram best personifies this.
So what does this all have to do with kippahs? More than you might think. With pictures becoming more and more important, so does the demand of customized products. People today want to be able to put personalized images onto anything, from laptop covers to sweatshirts. There are many such sites that enable consumers to do just that. Anyone can go onto these sites, upload a picture and customize essentially anything.
One of the few areas that hasn't yet adapted to this new reality is the Judaica market, and specifically the kippa market. While kippas with designs on them have always been around, there always were limitations. Because kippahs are made in quarters, uncreative kippa manufacturers stuck to putting an image onto one quarter of the kippah, necessitating a small and frankly boring image. Alternatively, an image would be designed across the top of the kippa, but it would be a design that didn't need to flow perfectly. Meaning the quarters didn't need to be exactly positioned, since it wasn't one, real picture.
Then Pic-A-Kippa came along and revolutionized the entire custom Kippah market. For the first time, pictures could be printed across all four quarters of the kippa. Stunning, clear photos could be displayed in a full size way, creating a truly personalized kippah. Design your custom kippa today at www.PicAKippa.com and join the Kippa Revolution.